The Challenges of the Challenger Sale

The Challenger Sale, by Matthew Dixon and Brent Adamson, states that the secret to sales success lies in not just building a relationship with clients but genuinely challenging them.

That’s great but is it right for your salespeople? Or your customers?

We’ve created an e-book looking at some of the challenges business will face when trying to adopt a challenger model for their salespeople.

Chapter 1: The Missing Piece – What Challenger isn’t telling you

Chapter 2: Chemistry’s IP & Sales Performance

Chapter 3: Knowing a Challenger when you hire one

Chapter 4:  Developing Challengers or not!

 

Jul, 02, 2015

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